A recent study by Adyen reveals that one in ten travelers have experienced payment fraud when booking a hotel or during their stay, with victims losing an average of £564.08 in 2024.
This alarming trend is discouraging potential travelers, as 71% express concerns about falling victim to scams. The hospitality sector is particularly vulnerable due to outdated practices like over-the-phone payments, which remain common despite the availability of more secure options.
Scammers exploit various vulnerabilities, including credit card fraud, identity theft, and phishing attacks, to deceive both hotels and guests. An online content creator recently lost thousands in a hotel booking scam through a fake Google listing, highlighting the growing sophistication of these schemes.
In this instance, the scammer issued a fake invoice and then instructed the victim to open Google Pay and input a booking ID, but the victim grew suspicious and contacted the real hotel to confirm that it was a scam. In India alone, 51% of travelers have encountered online booking scams, leading to identity theft and fraudulent payments.
Many hotels still rely on over-the-phone payment options, with 47% offering this manual service. Despite the risks, 51% of hotel owners believe it remains a popular choice, though only 11% of travelers prefer it.
To combat the increasing threat of fraud, the hospitality industry needs to invest in modern, secure payment technologies. Travelers should remain vigilant, especially during peak booking periods, and be wary of deals that seem too good to be true.
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