In a strategic move to propel its global expansion plans, travel agency Akbar Travels has collaborated with Amadeus Value Hotels, offering travel sellers access to an extensive portfolio of over 600,000 hotel properties worldwide.
This partnership also integrates Akbar Travels with the Amadeus Travel Platform, providing access to content from more than 400 airlines. The initiative aims to enhance options and offer enriched content to Akbar Travels’ customers in the Middle East, Africa, and Europe.
Ashiya Nazar, Director at Akbar Travels, expressed confidence in the collaboration, stating, “At Akbar Travels, we pride ourselves on taking an innovative approach to serving our customers. We know that the best travel experiences place people first, and we are confident that Amadeus Value Hotels will help us grow our company by placing travelers at the center of everything that we do.”
The key objective of these partnerships is to streamline efficiency for partner sellers, enabling them to seamlessly search, compare, and book options on the Amadeus Travel Platform. Furthermore, travel agents can now send customizable booking details with Akbar Travels branding via email once the booking process is complete.
At the operational level, Akbar Travels benefits from a seamless back-office integration, allowing the company to monitor all bookings and manage incident requests on the Amadeus Service Hub effortlessly.
Ramona Bohwongprasert, Senior Vice President-India Subcontinent & Southeast Asia, APAC Inside Sales & Startups at Amadeus, expressed pride in supporting Akbar Travels’ expansion plans, stating, “Amadeus Value Hotels was designed to make customer service easier and more efficient. We are honored to have established a close working relationship with Akbar Travels and proud to be supporting it with its expansion plans in the region.”
Since its inception in the 1970s in Kerala, India, Akbar Travels has grown into the second-largest travel consolidator in India, with over 150 offices globally. The company provides quick, easy, and affordable bookings for flights, hotels, car rentals, and tour destinations, catering to both leisure and business travelers across Asia, the Middle East, Africa, and Europe.
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