Hotel Biz Link – Global Hotel Business Magazine

The Global News Source of Hotel & Lodging Industry

Greece investing lot of money to promote tourism growth

€258M investment marks new growth era for Eastern Macedonia & Thrace.

Greece’s €258M Boost A New Era for Eastern Macedonia & Thrace

Greece has launched an ambitious €258 million investment initiative in Eastern Macedonia and Thrace, aiming to modernize infrastructure, enhance sustainability, and boost the region’s appeal as a prime tourism destination. The development program, funded by the Interior Ministry and supplemented by EU-backed resources, will target both urban regeneration and rural improvements, focusing on projects that balance economic growth with cultural and environmental preservation.

A strong emphasis is placed on community well-being and local identity. Key projects include a €6.8 million urban regeneration and cycling network expansion in Alexandroupolis, wastewater management upgrades in Didymoteicho and Kato Nevrokopi, and a €4 million investment in agricultural road networks in Nestos. Recreational initiatives like a €6 million open-air swimming pool in Chrysoupoli further signal the region’s commitment to quality of life and tourism growth. Road safety improvements, supported by €17 million in new funding, and major upgrades at border crossings and flood protection works underscore a strategy centered on connectivity, resilience, and accessibility for both locals and visitors.

The €55 million allocation under the Philodimos II program funds a host of social infrastructure efforts: school maintenance, sports facility upgrades, animal shelters, and new community spaces. These are complemented by restoration projects for historic sites and campaigns to strengthen the region’s cultural heritage. Enhancements in transportation, environmental protections, and tourism amenities serve to position Eastern Macedonia and Thrace as a destination ready for the next stage of sustainable growth and diversified tourism offerings.

Key Points:

  • Greece invests €258 million in Eastern Macedonia and Thrace for comprehensive regional development.
  • Urban and rural projects improve infrastructure, support agriculture, and promote sustainability, including city cycling networks and flood protection.
  • Major funding for community wellbeing through education, sports, animal welfare, and cultural heritage.
  • Tourism growth targeted through better transportation, new recreational facilities, and upgrades to historic attractions.
  • The initiative aims to attract year-round tourists, foster economic resilience, and preserve the region’s unique local identity.