Brands

New research suggests travelers' existing brand relationships shape which companies AI agents recommend and book — a finding that softens...

Four general-manager and executive appointments this month underscore the industry's quiet race to staff properties for a demand cycle where...

A private hotel group completes a full corporate rebrand and pivots into lifestyle hospitality — part of a wave of...

The all-inclusive portfolio swept recognition across resort categories at the travel-advisor-voted awards — validation that matters because Travvy voting is...

Aman Group is teaming with the 24-time Grand Slam champion on a new ultraluxury, sports-driven hospitality brand — where amenities...

The lifestyle offshoot of The Standard is headlined for North America's largest hotel market — an approximately 1,800-room tower anchored...

The all-inclusive pioneer is taking bookings for its new U.S. Virgin Islands resort well over a year before opening —...

Accor's luxury flag reaches a century mark and returns to New Orleans after two decades, opening inside the former Bank...

Hilton has lifted its full-year RevPAR growth guidance to 4–4.5 percent, citing firmer business travel — a vote of confidence...